Originally shared by Pursuit Magazine
http://www.youtube.com/watch?v=g8fTr1NMPZA
A collection of article and post summaries authored by L Scott Harrell on various topics including video content, marketing, startups and being an entrepreneur.
Tuesday, December 13, 2011
Sunday, December 11, 2011
Is your business or employer moving towards a paperless office?
Is your business or employer moving towards a paperless office? We are but it is less about "being green" than the cost savings and efficiency that we've realized as a result of distributing and saving information digitally.
http://pursuitmag.com/private-investigators-reducing-their-carbon-footprint-and-%E2%80%9Cgoing-green%E2%80%9D/
http://pursuitmag.com/private-investigators-reducing-their-carbon-footprint-and-%E2%80%9Cgoing-green%E2%80%9D/
Thursday, December 1, 2011
Wednesday, November 30, 2011
Private Investigator Marketing 101!
Private Investigator Marketing 101!
Even though we are Private Investigators by trade we are also “in Sales”. We are selling ourselves, selling our expertise, and selling our investigative services.
http://pursuitmag.com/selling-your-private-investigation-services/
http://pursuitmag.com/selling-your-private-investigation-services/
Even though we are Private Investigators by trade we are also “in Sales”. We are selling ourselves, selling our expertise, and selling our investigative services.
http://pursuitmag.com/selling-your-private-investigation-services/
http://pursuitmag.com/selling-your-private-investigation-services/
I've been playing with Maltego lately... It's pure AWESOME-SAUCE.
I've been playing with Maltego lately... It's pure AWESOME-SAUCE.
http://pursuitmag.com/video-maltego-a-fascinating-open-source-and-network-intelligence-tool/
http://pursuitmag.com/video-maltego-a-fascinating-open-source-and-network-intelligence-tool/
Wednesday, November 9, 2011
Tuesday, October 11, 2011
Monday, October 3, 2011
Wednesday, September 14, 2011
Thursday, September 8, 2011
Wednesday, September 7, 2011
Wednesday, August 31, 2011
Yep.
Yep... we all get these types of requests very regularly. When I get Facebook page requests, I don't want to be sold something right away or have to hear over and over again that the company is the best and dutifully here to service all of my investigative needs. When I visit the page for the first time as a result of a "like" request, I DO want to know exactly what's in it for me: Value? Education? Inspiration? Something unique and personal?
Adding value to your company's Facebook page will build your fan-base, convert them into clients and keep them coming back for more; it's part of the social media sales cycle "Know --> Like --> Trust --> Try --> Buy --> Repeat --> Refer!" (via John Jantsch )
http://www.youtube.com/watch?v=BAeubdUnJuQ
Adding value to your company's Facebook page will build your fan-base, convert them into clients and keep them coming back for more; it's part of the social media sales cycle "Know --> Like --> Trust --> Try --> Buy --> Repeat --> Refer!" (via John Jantsch )
http://www.youtube.com/watch?v=BAeubdUnJuQ
Sunday, August 28, 2011
Great ideas on how to use G+ within your own business environment.
Great ideas on how to use G+ within your own business environment.
http://www.openforum.com/articles/5-ways-to-use-google-with-your-internal-teams
http://www.openforum.com/articles/5-ways-to-use-google-with-your-internal-teams
Saturday, August 27, 2011
License Renewal Deadline Looms for Georgia Private Detectives.
License Renewal Deadline Looms for Georgia Private Detectives. Waited until the last minute to get your continuing education? We can help.
http://pursuitmag.com/georgia-private-investigators-your-license-renewal-deadline-is-only-a-few-days-away/
http://pursuitmag.com/georgia-private-investigators-your-license-renewal-deadline-is-only-a-few-days-away/
Wednesday, August 17, 2011
Breton folklore holds that storm petrels are the spirits of sea-captains who mistreated their crew, doomed to spend...
Breton folklore holds that storm petrels are the spirits of sea-captains who mistreated their crew, doomed to spend eternity flying over the sea, and they are also held to be the souls of drowned sailors. A sailing superstition holds that the appearance of a storm petrel foretells bad weather. Intelligence circles have adopted the term Storm Petrel to define those who warn others about coming "storms," such as impending direct action or revolution.
Thursday, August 11, 2011
Another new video I've had created for Pursuit Magazine!
Another new video I've had created for Pursuit Magazine!
http://www.youtube.com/watch?v=m4k0egvkjOo
http://www.youtube.com/watch?v=m4k0egvkjOo
Wednesday, August 3, 2011
Clue: You REALLY REALLY want to subscribe to the Pursuit Magazine mailing list.
Clue: You REALLY REALLY want to subscribe to the Pursuit Magazine mailing list... ESPECIALLY before tomorrow afternoon. (Subscriber-only special tomorrow 8/4/11)
Does Data Security and Data Breach legislation affect your business?
Does Data Security and Data Breach legislation affect your business?
http://pursuitmag.com/new-senate-data-security-and-data-breach-bill-introduced/
http://pursuitmag.com/new-senate-data-security-and-data-breach-bill-introduced/
Tuesday, August 2, 2011
Please join me in welcoming Brendan to the team.
Please join me in welcoming Brendan to the team... He'll definitely be making a BIG impact in our social media efforts!
http://pursuitmag.com/brendan-davis-joins-compasspoint-investigations-as-director-of-communications/
http://pursuitmag.com/brendan-davis-joins-compasspoint-investigations-as-director-of-communications/
California's new anti-paparazzi laws give private investigators and executive protection professionals the ability...
California's new anti-paparazzi laws give private investigators and executive protection professionals the ability to charge paparazzi that endanger the lives of motorists...
http://pursuitmag.com/protecting-celebrities-understanding-the-anti-paparazzi-law-in-california/
http://pursuitmag.com/protecting-celebrities-understanding-the-anti-paparazzi-law-in-california/
Has a client ever directed you to use, or not use, social networks in your investigations?
Has a client ever directed you to use, or not use, social networks in your investigations? Our insurance-related clients tell us to DIG DEEP and are not shy about using social media sources!
http://pursuitmag.com/background-investigation-consideration-when-sourcing-social-media/
http://pursuitmag.com/background-investigation-consideration-when-sourcing-social-media/
Saturday, July 23, 2011
Free invites for the brand new (to the U.
Free invites for the brand new (to the U.S.) music streaming service called Spotify. Spotify is like Pandora on steroids with waaaaay more music available than I could have possibly imagined. I've been searching for some pretty rare music and have been finding it ALL so far. It's still in "invite-only" mode here in the U.S. but if you're interested in checking it out just click the link and log into Klout to see if you qualify for an invite.
http://klout.com/perk/Spotify/SpotifyFreeAccounts?passalong=MzEvNjE2NzkzLzM&passalongSig=4fb7685f6f6240a9ab7c29c7e39759d4313b6450e5131a5d00a3beacd6624c65
http://klout.com/perk/Spotify/SpotifyFreeAccounts?passalong=MzEvNjE2NzkzLzM&passalongSig=4fb7685f6f6240a9ab7c29c7e39759d4313b6450e5131a5d00a3beacd6624c65
Friday, July 22, 2011
Wednesday, July 20, 2011
How much do you charge per hour?
Originally shared by Jim Connolly
How much do you charge per hour?
The reason I ask you this, is that I have a suggestion for you. If you currently quote prospective clients an hourly rate for your services, I would like you to reconsider. In my experience, you will almost certainly do a lot better, if you quote based on the value of the result you deliver, rather than how long it takes you to deliver it.
Here’s why:
People never pay for the hour.
People always pay for the result.
For example:
You pay a gardener for cutting your grass and pulling up your weeds, not the 3 hours they spend doing it. If you were just paying for the hours, it wouldn’t matter whether your grass was cut or not. If using up the gardeners time was your outcome, you would be fine if he or she just spent those 3 hours looking at the garden or reading a book......
http://jimsmarketingblog.com/2011/07/18/are-you-making-this-common-mistake-when-selling-your-services/
How much do you charge per hour?
The reason I ask you this, is that I have a suggestion for you. If you currently quote prospective clients an hourly rate for your services, I would like you to reconsider. In my experience, you will almost certainly do a lot better, if you quote based on the value of the result you deliver, rather than how long it takes you to deliver it.
Here’s why:
People never pay for the hour.
People always pay for the result.
For example:
You pay a gardener for cutting your grass and pulling up your weeds, not the 3 hours they spend doing it. If you were just paying for the hours, it wouldn’t matter whether your grass was cut or not. If using up the gardeners time was your outcome, you would be fine if he or she just spent those 3 hours looking at the garden or reading a book......
http://jimsmarketingblog.com/2011/07/18/are-you-making-this-common-mistake-when-selling-your-services/
Tuesday, July 12, 2011
For those of us just getting started here.
For those of us just getting started here.
Originally shared by John Jantsch
I've put together a collection of G+ Tutorials and Tips articles from around the web - feel free to add your gems
http://storify.com/ducttape/google-plus-tutorials
Originally shared by John Jantsch
I've put together a collection of G+ Tutorials and Tips articles from around the web - feel free to add your gems
http://storify.com/ducttape/google-plus-tutorials
Optimizing for Local Search should be priority #1 for agency owners.
Optimizing for Local Search should be priority #1 for agency owners.
Originally shared by John Jantsch
For the local business, all search is local!
http://www.openforum.com/articles/5-ways-to-get-your-website-ready-for-local-search
Originally shared by John Jantsch
For the local business, all search is local!
http://www.openforum.com/articles/5-ways-to-get-your-website-ready-for-local-search
Monday, July 11, 2011
Strangely brilliant!
Strangely brilliant!
Originally shared by John Jantsch
I was chatting with a TSA agent and he said something utterly brilliant - he said instead of searching everyone and making sure nobody has a box cutter we should be issuing them to make sure everyone has one and then one or two guys with them trying to do harm, wouldn't stand a chance. - Kind of make a strange bit of sense if you think about it.
Originally shared by John Jantsch
I was chatting with a TSA agent and he said something utterly brilliant - he said instead of searching everyone and making sure nobody has a box cutter we should be issuing them to make sure everyone has one and then one or two guys with them trying to do harm, wouldn't stand a chance. - Kind of make a strange bit of sense if you think about it.
Perhaps we'll be adding G+ as the 7th resource in the near future...
Perhaps we'll be adding G+ as the 7th resource in the near future...
http://pursuitmag.com/six-ways-to-use-google-to-boost-your-investigative-business/
http://pursuitmag.com/six-ways-to-use-google-to-boost-your-investigative-business/
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